Resources and Reference

Marketing in the Natural Products Space - Thoughts and Recommendations
A Presentation from Richard L. Cleland, Division of Advertising Practices, Federal Trade Commission.

NPA Retailer's Staff Education Toolkit
NPA is helping educate retailers and their staffs about the legal parameters governing dietary supplement claims. This toolkit gives you another option to help educate your sales staff on what should and should not be discussed with customers. The kit also contains customer-friendly materials for your stores.
NPA Retailer Members: Please contact for a link to a member-only toolkit you can personalize with your store's logo. Website Shortcuts

NPA’s website offers a wealth of information that is useful to industry professionals. Many of the popular pages can be reached through “shortcuts” – key words or phrases added to the website address that makes it simple to find the information you want. Here are some of the most popular shortcut addresses. Bookmark your favorites today.

FDA: Tips for Older Dietary Supplement Users
Even if you eat a wide variety of foods, how can you be sure that you are getting all the vitamins, minerals, and other nutrients you need as you get older? If you are over 50, your nutritional needs may change. Informed food choices are the first place to start, making sure you get a variety of foods while watching your calorie intake. Supplements and fortified foods may also help you get appropriate amounts of nutrients.

The AER Law
The Dietary Supplement and Non-Prescription Drug Consumer Protection Act (the "AER Bill") amended the federal Food, Drug and Cosmetic Act to require the reporting of "serious" adverse events for both over the counter (OTC) drugs and dietary supplements.

The Natural Products Association's Codex Alimentarius Resource Center helps its members and others better understand this international body, its activities and their impact in the United States.

NDI Draft Guidance
On July 5, 2011, the Food and Drug Administration (FDA) published the “Draft Guidance for Industry: Dietary Supplements: New Dietary Ingredient Notifications and Related Issues” in the Federal Register. Follow NPA's actions and information on this gamechanging draft guidance. 

Scientific Backgrounders - Requires Members Only Access
On a regular basis, the Natural Products Association's department of Science and Quality Assurance together with the Committee on Product and Label Integrity (ComPLI) develop positions, referred to as "Backgrounders," on key topics. Read about them here.

Agencies and Organizations
Links to other industry organizations and government agencies.

GMP Notes
A forum to hear and address your cGMP questions, update you on projects in the works, provide you with inspectional and compliance points to consider that will hopefully be of value to your day-to-day activities, and clarify Federal regulations and policies central to your operations.

Good Nutrition Saves Lives and Billions of Dollars in Health Care Costs
Dietary supplements not only improve health and quality of life, but reduce health care expenditures by billions according to studies conducted by The Lewin Group. Some of the potential savings, from just a few well-known supplements, estimated over a five-year period include savings in hospitalization, birth defects, and coronary heart disease.

Lewin Group Health Impact Studies
The Dietary Supplement Information Bureau commissioned The Lewin Group, a highly-respected health care and human services consulting firm, to conduct a series of "Health Impact Studies" relating to potential health care cost savings from the use of dietary supplements. These studies examined the results of existing scientific research on selected supplements to calculate their health benefits, then applied this information to current health care statistics, determining how much money could be saved with a lower incidence of diseases and ailments that could be avoided through the use of the select dietary supplements.

Supplement Facts: Separating Supplement Fact from Fiction
When customers or the news media examine the dietary supplement industry, they usually ask three questions: Are they regulated? Are they safe? Do they work? The Supplement Facts section addresses all these issues and provides examples and references.

Natural Products Association & Industry Facts
Information about NPA and industry facts and stats.

Voluntary guidelines and resources on the Standardized Information on Dietary Ingredients (SIDI™) protocol to standardize and streamline the communication of information on a raw ingredient from ingredient supplier to manufacturer.

What You Can Tell About the Products You Sell
Given the many DSHEA-related legal and regulatory developments over the past several years, NPA retail members frequently ask: "What can I say about my products and not break the law?" To update dietary supplement retailers as to what health-related information about their products they can properly give their customers, this guide is offered by NPA's counsel.